“GREEN  MARKETING  STRATEGY  AND  MARKETING  PERFORMANCE:  THE  MEDIATING  EFFECT  OF  BRAND  IMAGE  AMONG  THE  TELECOMMUNICATION    INDUSTRY  IN  NIGER  STATE, NIGERIA”. WEST AFRICA DYNAMIC JOURNAL OF HUMANITIES, SOCIAL AND MANAGEMENT SCIENCES AND EDUCATION, Jan. 2026, https://gagdm.com/index.php/WDJHSME/article/view/973.